Somewhere inside 6,500 words, Mark Zuckerberg pauses to say that "it is surprising that the discourse from many developing AI is so filled with doom." He published the open letter on Monday last week under the title "The Future is for Everyone," and the reaction sorted itself into two piles almost at once: a sincere expression of hope on one side, a long public relations exercise on the other. WIRED's Brian Barrett filed it under the unfortunate genre of philosophical manifestos from tech CEOs, which is at least an honest description of the form.
The genre has a lineage. Marc Andreessen opened it in 2023 with a 5,000-word "Techno-Optimist Manifesto." Sam Altman followed in 2024 with "The Intelligence Age," and Dario Amodei with "Machines of Loving Grace," which runs past 13,000 words and has been printed, bound, and handed out as merchandise. The shared claim is that the thing the author sells is among the most important technologies in history. The unshared part is the policy each one lands on, and it always turns out to be the regime that suits the author's own lab.
Zuckerberg's lands on open models, looser rules on distillation, and a rethink of what a model may be permitted to learn from other models. "I do not believe restricting access to foreign open source models is an effective solution," he writes, which is a position about Qwen and DeepSeek dressed as a position about liberty. Noah Smith's objection is the serious one, and it cuts against the argument rather than the man: "Should we open-source something that has the ability to kill humanity?" If the answer is no, then a lab going proprietary is defending something real. But the letter doesn't make a safety case for Meta's choices. It makes a competitiveness case for everyone else's.
Zuckerberg argued in July 2024 that open source AI was the path forward. Meta then launched Muse Spark fully proprietary in April of this year, weights unavailable, API access by private preview. Twenty-one months, one abandoned principle, and now the openness sermon returns at triple the original length, from a company that New York reckons is spending hundreds of billions to catch up with OpenAI and Anthropic. Rob Lalka, a business professor at Tulane, told the BBC these essays are how an executive plays "businessman-philosopher." The philosophy moves when the market position does.
On jobs the letter is thinner still. Zuckerberg expects abundance and can't understand why anyone who believes AI will eliminate most work would rush to build it, which is a fair challenge to the doomers and no answer at all to the IMF, which warns AI could affect nearly 40% of jobs. Meta itself has cut around 8,000 people, 10% of its global workforce, while reorganising around AI. That doesn't disprove a claim about 2035. It does mean the essay and the payroll never appear in the same document.
The promised future is oddly small when he describes it. John Herrman noticed the tell in New York: Zuckerberg's illustration of personal superintelligence is an agent that plans weekend baking recipes with his daughter and orders the ingredients.
Sources:
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Why tech bosses keep sharing their manifestos about AI — BBC News
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Mark Zuckerberg's AI Manifesto Is 6,500 Words and Barely Says Anything — WIRED
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Four takeaways from Mark Zuckerberg's massive AI manifesto — The Verge
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Mark Zuckerberg's Awkward Pivot to AI Optimism — New York Magazine
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AI CEOs Are in Their Manifesto Era — Business Insider